This course is designed to help students examine the multiple ways to create and use social media campaigns for faith-based organizations. The focus is upon helping students research and create campaigns around topics such as: raising funds, engaging and mobilizing volunteers, finding and engaging with donors, mobilizing prayer partners and sharing the gospel online.
More and more organizations are turning to social media to help fill the needs and gaps they have when it comes to: finding donors, enlisting volunteers, mobilizing volunteers, and raising funds. There are MANY needs in our world today and this course helps students understand and know how to create effective online campaigns that help fill the needs and gaps that their organization is facing.
With over 1 billion people on Facebook, the number one social media platform in the world, more and more organizations are realizing the power behind connecting with others who share a similar passion and hope behind the messaging and purpose of that organization. Social media provides a great avenue for these organizations to connect with those like minded individuals who long to be a part of something bigger than they are and to be a part of something where they are making a difference. This course shows students how to connect with those individuals through effective social media campaigns.
This course is based on a biblical worldview. We specifically focus on Proverbs 29:18 where it says, "Where there is no vision, the people perish." In order to create and run a successful online campaign, we must have a clear vision because a clear vision is what guides everything else we do. This course also focuses on the story of Nehemiah and how the power of his vision that came from God, allowed him to accomplish what he set out to do.
Our goal is to see how God can and is working within the online world and how well developed and implemented social media campaigns allow students to fulfill the vision that God has given the organization that they work and/or volunteer for.
This course helps students develop missional ministry approaches for local contexts through the effective use of social media campaigns.
Social media gives each and everyone the opportunity to reach people who are passionate about the organization that they are a part of. There are people all over the world who want to be a part of something bigger than they are, they want to feel a part of something that is making a difference. This course gives students the opportunity to see how their vision can transcend into social media campaigns that bring people together who are working for the common good of that organization.
This course gives students the practical tools and insights that they need to create a vision that is implemented through an effective social media campaign for their organization.
This course not only focus on the ideas and concepts around creating an effective social media campaign, but also gives students the opportunity to create a social media campaign for their current organization.
