BUS4220EN - Strategic Management

Course description

In the Strategic Management course students develop a business plan. The student will be required to develop his/her business based on: Identifying the firms’ overview and research bibliography: 1) Vision & Mission statements. 2) Internal & External analyses (SWOT Analysis, industry competitor analysis, and identifying the business level strategy of their firm by Porter). 3) Develop and identify resource capabilities of the firm and potential capabilities that lead to core competencies (Porter’s Five Forces Model). 4) Strategy development for the firm based on (Porter's generic strategies). 5) Development of Corporate level strategies 6) Development of an International Strategy (Porter’s Diamond Model) 7) Strategic implementation processes for the firm. 8) Strategic leadership and entrepreneurship development. Student skills will be developed by both understanding the course content and applying the course content for their capstone course project for this class. Ethical business practices will be taught throughout this course, and; how it applies to a Christian from a Biblical perspective.

How this course benefits students

The Strategic Management class introduces students’ to a wide range of strategic management topics, such as: Vision & Mission statements, Internal & External analyses, SWOT Analysis, industry competitor analysis, business level strategies, Resource capabilities of the firm based on Resource Based View, Capabilities to core competencies, Porter’s Five Forces Model, Strategy development for a firm, Porter's generic strategies, Development of Corporate level strategies, Development of an International Strategic plan, Porter’s Diamond Model, Strategic implementation processes, Strategic leadership, and Entrepreneurship development. This course will both introduce new strategic management concepts and the student will be required to apply these concepts within their capstone course project for this class. Ethical business practices will be a primary focus throughout this course based on the Holy Bible.

Why this course is important

Ethics in business is a very important topic today. Business ethics taught from the Holy Bible is necessary especially from the word of God. Mission oriented individuals with training in ethical business practices will change the essence of business practices.

Credit hours
3 hours
Subject area
Business as Mission
Educational level
Bachelor
Learning type
Instructional
Prerequisites
None
Upcoming terms
Pending
* Schedule subject to change. Please contact the Registrar's office with schedule questions.
Professor
Dr. Brian James Schwarz, Professor of International Business

How this course relates to missional core values

Biblically based

Biblically-based is the core element for a missional practice based on business applications: John 14:6 "I am the way, the truth, and the life. No one comes to the Father except through me." Hebrews 13:7 "Remember your leaders, who spoke the word of God to you. Consider the outcome of their way of life and imitate their faith." Isiah 41:10 (NIV) "So do not fear, for I am with you; do not be dismayed, for I am your God. I will strengthen you and help you; I will uphold you with my righteous right hand. Jeremiah 29:11 (NIV) For I know the plans I have for you, plans to prosper you and not to harm you, plans to give you hope and a future. 1 Thessalonians 2:12 (NIV) 12 encouraging, comforting, and urging you to live lives worthy of God, who calls you into his kingdom and glory.

Missionally driven

The goal for this course is to develop students to learn best practices of business. Missional leaders can reach many others, spread God’s Holy word, and love worldwide through positive business practices.

Contextually informed

This course will provide students with an understanding of strategic management practices based on a business perspective to develop and foster their intent of starting their own business presence in a Christian perspective.

Interculturally focused

This course will develop students’ skills to reach various cultures and communities worldwide. Business is a necessary part of life that is translated into all languages, which also reaches multiple cultures, which enables students to serve and share God’s word and love with many.

Practically minded

This course will provide students with the practical tools and insights they will need to create and make a difference in their respective communities.

Experientially transformed

This course will focus on the ideas and concepts that are taught, but will also provide students the opportunity to apply them and live them out in their lives. Students will take what they have learned and apply that learning to their specific environment.